JABM Volume 3, Issue 1, (2010)

1. Essential Quality Attributes in Fresh Produce Purchase by Malaysian Consumers

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Author(s): Siti Rahayu Hussin, Wong Foong Yee, and Jamil Bojei
Keywords: Purchasing behaviour, fresh produce, product attributes, Malaysia


2. Malaysian Consumer Knowledge and Preferred Information Sources in Selecting Functional Foods

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Author(s): Siti Hasnah Hassan, and Yanti Ameira Mustapha
Keywords: Functional food, personal information sources, impersonal information sources, knowledge, Malaysia


3. Consumer Preference for Goat Meat in Malaysia: Market Opportunities and Potential

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Author(s): Bisant Kaur
Keywords: Goat meat, consumer preference, livestock


4. Malaysian Tropical Fruits Export: Expectations of European Importers and Distributors

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Author(s): Siohong Tih, and Mohd Fauzi Mohd Jani
Keywords: Tropical fruits, international distribution, importers, retailers

 

5. The Participation of Malaysian Fresh Fruit and Vegetable Farmers in Contract Farming

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Author(s): Siohong Tih, and Mohd Fauzi Mohd Jani
Keywords: Tropical fruits, international distribution, importers, retailers